While Youtube each day seemingly brings an all new video pushing the boundaries of entertainment and creativity, Youtube Play looks to drive the concept home even more in a partnership with the Guggenheim Museum. The ultimate goal is to bring to the forefront the absolute best in creative film-making with winners chosen by a panel of esteemed judges. Winners will enjoy the opportunity to simultaneously exhibit their works at Guggenheim museums in New York City, Berlin, Bilbao and Venice on October 21st, 2010. The video seen above helps promote this cause and was created by Johnny Kelly. Submissions for the Youtube Play contest can be submitted here with the contest closing on July 31st, 2010.